Flipkart: Time to Do or Die?

Flipkart vs Amazon: Will FK Survive?A few years ago, say beginning of 2011, I became a Flipkart fan. Not the Facebook one, but one who bought something every month at least. 2011 was when I bought from them extensively. Especially after an order that was worth Rs 101 and was sent to a relatively remote town in UP via two registered posts, without any delivery charges then.

Then times changes and they upped their minimum free orders to Rs 200 and soon 300.

One day soon after that, I told my then girlfriend (and now wife) while passing a Flipkart office that FK had just moved their Rs 30 delivery charges to a minimum order of 300 and I thought they’d make it 50 and 500 in some time.

In 2012, I was checking indiabookstore.net regularly for who gave the books cheapest, and most of my books began to come from Homeshop18. Though most of the big things are still coming from Flipkart. Except my Galaxy Note, where I saved a bit by buying from Infibeam.

[I believe that’s what they wanted. To give small orders to small websites and keep selling the big ones. But once people got good with other websites, they bought from them as well. Not with as high expectations as from Flipkart, but expecting two days extra for a delivery.]

A couple weeks ago I got an email. Flipkart flyte music store was closing, and I should download the songs before a certain date.

Around the same time, I found there was a 66-67% off sale on a lot of books on Amazon.in. After much haggling with myself, I ordered only five of them. The bug that bit me – Amazon was ready to deliver even a single book for no delivery charges. As of now.

Next day, I found out Amazon was selling 66 Kindle books for rs 66 each. I bought 2 of them. Then after three days 2 more, and finally 2 more. Total 6.